Do your members have a hard time finding the content they are looking for on your website? Do you get complaints that you have too many separate content sources? Do you feel like you need a better content strategy, especially as AI continues to become more prevalent?
Many organizations are not feeling confident in their approach to distributing content and, as a result, are finding it increasingly more difficult to capture the attention of their members and create engagement online.
In this session, you’ll learn how associations like yours are aggregating their valuable content – whether it’s from your online community, LMS, publications or any other outside data source – and distributing it in a curated way from a federated index. In other words, pulling all your third-party data into one place.
Three Key Takeaways:
- Attendees will learn how to create a content hub that can consolidate content from multiple disparate sources into one.
- Attendees will learn how content visualization can increase member engagement.
- Attendees will learn how to make sure you’re presenting the right content to the right people at the right time.